How can your company use Social Media to open up a wealth of new opportunities?

Social media is changing the way companies conduct business.

Businesses — large and small — all around the world use social networks as one of the primary means of communications with customers, partners, employees, influencers. Participation in the social economy is the new marketing and companies benefit from generated exposure for business, increased traffic to the website, improved search rankings, new business partnerships, more qualified leads and improved sales.

By attending this web-based seminar, learn:

• What Social Media is all about?
• How to get started?
• Why and how social channels can be used effectively in your business?

Who should attend?
Business of all sizes, chambers and any other type of organization interested in expanding their organization reach through social networks.

For more information:
Charlotte Strandberg | Tel. + 33 (0)1 49 53 29 34 | events@iccwbo.org | www.iccevents.org
Stephen Clinton         | Tel. + 353 (0)1 2352166    | stephen.clinton@coastlinesolutions.com | Registration Support

Speaker:

Ekaterina Walter
Social Media Strategist, Intel Corporation, United States
Ekaterina Walter is a marketer, thinker, speaker, and connector. As Social Media Strategist for Intel, Ekaterina works at the intersection of high tech and integrated marketing—driving global strategies and helping colleagues to leverage new media in support of business goals.

She believes that building relationships with customers should be at the core of any business and that social media provides a perfect opportunity to do so. At Intel Ekaterina is responsible for global social networking strategy and company-wide social media enablement. She is a recognized thought-leader in her field, a vibrant speaker, and is a regular contributor to well-known industry publications such as Mashable, Fast Company, AdWeek and others.

Ekaterina also sits on a Board of Directors of Word of Mouth Marketing Association (WOMMA). You can connect with her on Twitter @ekaterina or through her blog - Building Social Bridges.